These factors consist of social, environmental issues economic issues and moral and political areas.
The main principle behind capitalism is that it constantly needs money to keep its economy afloat. In order to create revenue and to keep profits turning over, new markets are always introduced to keep buyers buying and manufactures selling. This is the heart of capitalism and without this it would crumble.
When markets start to dry up and capitalism reaches its limit in that particular area, new markets must be created. This is called 'Crisis of Capitalism'. When this happens it is fundamental the economy that new areas are tapped into so the cycle can be rejuvenated.
Recently a term has been coined called 'Greenwashing'. This is where the leaders of various capitalist markets have used the environment as an excuse so that they can continue to buy and sell.
A good example of this is the hybrid motor-vehicle. Companies who create these machine know full well that there are a large percentage of people who cannot afford these cars but the way they are marketed towards people makes it seem that they are saving the world if they do in fact buy a car. Environmentally friendly fuels are more expensive to buy than normal petroleum but again the way they are marketed towards people too poor to buy them means that they will be more inclined to because there heart strings have been pulled at.
These fuels are branded as sustainable because they rely on crops that can be grown in endless cycles to make the fuel, rather than rely on fossil fuels such as coal and oil that will inevitably run out in the not so distant future.
The text claims that the only way to in fact save the planet and keep it green is to abolish capitalism completely as sustainability and capitalism clearly do not work together hand in hand. This was evident when a factory in Ontario moved on to a green site near a residential area causing a lot of disruption for all the near by residents.
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